Security & Data Handling

TraceRank is designed for structured journey exports. Submit only the fields required for the audit and remove direct identifiers wherever possible.

  • TraceRank audits are designed around these fields:

    user_id
    session_id
    event_name
    stage
    occurred_at

  • Do not submit:

    names
    email addresses
    phone numbers
    payment card data
    passwords or credentials
    support transcripts
    regulated health information
    sensitive financial information
    any export that includes unlawful or unnecessary personal data

  • Submitted files may be reviewed manually as part of audit preparation, quality checks, and report construction.

  • Submitted files are accessible only to the operator and only for the purpose of completing the audit workflow.

  • Files are retained only as long as needed to complete the audit and any immediate clarification workflow, then deleted according to the company’s retention policy.

    Submitted files are deleted within 7 days after audit completion unless a shorter deletion request is made.

  • To request early deletion of submitted audit data, email ava@avadavisstudio.com with the subject line: Data Deletion Request.

  • Buyers are responsible for pseudonymizing exports before submission when needed.

    Buyers are also responsible for ensuring they have the right to submit the exported data for diagnostic review.